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Marketing Communications Specialist

Dartmouth, NS
Senior Level
Full-Time

About the role

Dartmouth, NS (On-Site)

MetOcean Telematics Limited (MetOcean) contributes to the worldwide effort to better understand, assess, monitor, and connect our planet.

Our mission is to connect the world without limits. We ensure critical data is transmitted, received, and processed in the fastest and most reliable manner possible anywhere in the world. We value collaboration, innovation, achievement, and connection. We are a growing organization and looking for talented individuals to join our growing team.

About the Role:
We are seeking a full-time Marketing Communications Specialist to join our Marketing team.

Reporting to the Director of Marketing & Products, you will support the execution of MetOcean’s marketing and communications activities across digital campaigns, tradeshows, website management, partner initiatives, and customer engagement efforts. You will work closely with Sales, Product Management, Engineering, and external partners to help coordinate campaigns, support product launches, and ensure marketing initiatives are delivered effectively and consistently.

This role is ideal for someone who enjoys both strategic thinking and hands-on execution in a fast-paced technical environment.

Responsibilities include, but are not limited to:

  • Support the planning and execution of integrated marketing campaigns across digital, email, social media, web, and event channels.
  • Develop written marketing content including website copy, social media posts, email campaigns, press releases, customer communications, and sales materials.
  • Manage website updates, SEO initiatives, email campaigns, analytics reporting, and lead generation activities using tools such as WordPress, Salesforce, and Google Analytics.
  • Coordinate tradeshows, conferences, sponsorships, partner activities, promotional materials, logistics, and event communications.
  • Collaborate with Sales, Product Management, and Engineering to support launches, campaigns, and customer engagement initiatives.
  • Monitor campaign performance, industry trends, competitor activity, and marketing analytics to support continuous improvement.
  • Other duties, as assigned.

Technical and Non-Technical Skills:

  • Strong written communication and content development skills.
  • Excellent organization skills with a strong attention to detail and the ability to manage multiple projects simultaneously.
  • Strong communication and collaboration skills across teams and external partners.
  • Practical, solution-oriented problem-solving approach.
  • Understanding of digital marketing, SEO, social media, and campaign coordination.
  • Ability to work independently while contributing to a collaborative team environment.

Education and Experience:

  • Degree or diploma in Marketing, Communications, Business, or a related field.
  • 3+ years of experience in marketing, communications, digital marketing, or campaign coordination.
  • Experience supporting digital campaigns, website management, email marketing, and event coordination.
  • Experience with HubSpot, Salesforce, WordPress, Google Analytics, or similar marketing platforms is preferred.
  • Experience working in a B2B, technical, manufacturing, defence, marine, or technology environment is considered an asset.
  • Familiarity with satellite communications, IoT, or telemetry systems considered an asset.

About MetOcean Telematics:
MetOcean Telematics is one of Nova Scotia’s and Atlantic Canada’s Small & Medium Top Employers!

We are leaders in Satellite IoT-enabled solutions and design and produce right here in Dartmouth, NS. We are a global provider of innovative full-spectrum telemetry products, options, and solutions for environment, marine, defence, and security clients.

We are committed to diversity and inclusion in the workplace, ensuring people feel comfortable to be themselves. We want our people to feel that all voices are heard. We treat each other fairly and with dignity regardless of race, national or ethnic origin, colour, religion, age, sex (including pregnancy), gender identity, sexual orientation, marital status, family status and disability/illness, or any other protected grounds.

Check us out https://www.metocean.com/

No phone calls, unsolicited third-party recruiters, or agencies, please.

MetOcean is an equal opportunity employer. We prohibit discrimination and harassment of any kind. All applicants will be considered for employment without discrimination.

Thank you to all applicants for your interest in joining our team. While we truly appreciate the time and effort that goes into every application, only those selected for further consideration will be contacted.

About metOcean telematics

Telecommunications