Who you are

• 1–3 years of experience in lifecycle marketing, CRM coordination, or email marketing operations — ideally at a subscription or consumer health company
• Hands-on experience building and deploying campaigns in a marketing automation platform (Iterable, Braze, Klaviyo, or equivalent); Iterable experience preferred
• Detail-oriented, reliable, and quality-obsessed — you treat every member touchpoint with care and you catch issues before they reach members
• Strong communicator with good project management instincts — you track moving pieces, update stakeholders proactively, and document your work
• Interest in health data and personalization — you understand that member-facing communications are tied to real health journeys, not just marketing campaigns
• Growth-oriented — this role is designed to develop you into a senior lifecycle marketer, with direct mentorship from the Navigating Care Pillar Lead and Head of Lifecycle CRM
• If you're looking for meaningful challenges, dynamic work, and the opportunity to make a real impact—we’d love to meet you

What the job involves

• Ensure that every health-triggered communication a member receives is delivered with care, accuracy, and the quality that reflects the trust they’ve placed in Function
• The Navigating Care Coordinator owns the operational layer of the member journey — briefing, building, QA, and deployment — and plays a critical role in making sure that thoughtful, personalized strategy actually reaches members the way it was intended
• This role is best suited for those energized by fast-paced environments, excited to build in a high-growth setting, and deeply motivated by our mission at Function
• Own the operational execution of member retention and upsell campaigns — from brief intake through build, QA, and deployment in Iterable
• Build and configure member journey touchpoints in Iterable — including onboarding sequences, engagement nudges, upsell campaigns, and at-risk intervention sends — per approved briefs
• Coordinate push and in-app campaign scheduling with the Build team to ensure multi-channel member moments (email + push + in-app) are deployed in sync
• Conduct thorough QA on all outgoing member communications — checking personalization tokens, suppression logic, rendering, and segmentation accuracy before any send
• Manage the Navigating Care campaign calendar — tracking launch dates, journey triggers, and send windows to ensure nothing slips
• Pull standard performance data (churn signals, engagement rates, upsell conversion) from the Navigating Care dashboard to support brief creation and weekly reporting
• Flag execution blockers, data discrepancies, or quality issues to the Navigating Care Pillar Lead immediately — ensuring nothing ships with errors
• Maintain Navigating Care campaign documentation — journey maps, segmentation rules, suppression lists, and naming conventions — for consistency and scalability
• Your dedication to these responsibilities will directly contribute to the success of our platform and the satisfaction of our users. We are looking for a proactive, skilled, and forward-thinking individual to join our team and help shape the future of our services

Benefits

• Choose your own holidays
• 401k Match
• Health Insurance